二册单选(40题)reaction to 2surprising 3Normall 4buy 5nothing 6at least 7barely has no idea 9prefer to 10lying 11the best of 12punctual 13separationresource 15wipe off 16be superi
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广告英语术语广告讯息 advertising message艺术方向 art direction美术总监art director大创意big idea传播媒munications media概念化conceptualization方案人员copywriter创意纲要creative brief创意总监creative director创意过程creative process创意金字塔cre
广告英语术语广告讯息 advertising message艺术方向 art direction美术总监art director大创意big idea传播媒munications media概念化conceptualization方案人员copywriter创意纲要creative brief创意总监creative director创意过程creative process创意金字塔cre
英语广告语特点1.简明扼要浅显易懂 广告的基本特点是让有限的篇幅表达尽可能多的信息广告既要简短又要明白准确地体现广告内容因此广告英语的文体特色之一是词语短小结构简单 1)广告英语中常用词义浅显的短语例如: The only car in its class.(1993 VILLAGER 汽车广告) Buy one pair.Get one free.(眼镜广告) It gives me clear
man always remember love because of romantic only(marlboro) 男人只记住浪漫的爱情(万宝路) nothing cane of nothing .(莎士比亚) 物有其本 事有其源 one world one dream.(北京奥运会) 同一个世界同一个梦想. take time to indulge. 尽情享受吧(雀巢冰激凌) The
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单击此处编辑母版标题样式单击此处编辑母版文本样式第二级第三级第四级第五级AdvertisementTo me the past is black and white but the future is always color. 对我而言过去平淡无奇而未来却是绚烂缤纷(轩尼诗酒)The taste is great. 味道好极了(雀巢咖啡)The choice of a new g
产品远销英国美国日本意大利和东南亚深受消费者欢迎和好评 Our products are sold in Britain America Japan Italy and South East Asia and well appreciated by their purchasers.畅销全球 selling well all over the world典雅大方 elegant and grace
广告介绍英语Introducing Advertisingand PromotionChapter Few topics in management or social studies attract such fascinatedattention or elicit such wide disagreement as advertising andpromotion. This open
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